In today's fast-paced digital landscape, apartment communities are increasingly reliant on technology to streamline operations and protect themselves from fraudulent activities. As the rental rates have grown over the past several years, so has the sophistication of fake paystubs and IDs to allow unqualified prospects entry into communities they do not qualify for. To combat these threats effectively, property management companies often turn to advanced document fraud technology platforms. However, amidst the plethora of solutions available, one crucial aspect often overlooked is the significance of live customer support in evaluating these platforms.

While sophisticated algorithms, AI-driven models, and automation are integral components of fraud prevention, the human touch remains irreplaceable. Live customer service serves as a linchpin in the successful integration and utilization of fraud technology platforms. We have heard from numerous multifamily clients about how their current solution wasn’t what they thought and they can never reach someone to get questions answered. How frustrating! Here’s why understanding a company’s customer service is vital when considering these tenant screening solutions for your apartment community:

1. Immediate Issue Resolution: No matter how advanced a fraud detection system is, there might be unforeseen circumstances or technical glitches. Having live customer support during typical business hours ensures quick identification and resolution of such issues. Timely intervention can prevent prolonged delays and potentially incorrect decisions.

2. Onboarding and Training Assistance: Implementing a new fraud technology platform can feel daunting. Live customer service plays a pivotal role in assisting with the onboarding process, guiding teams through setup and training. This support minimizes the learning curve and empowers staff to leverage the system effectively. At Docuverus, our support team even does the set up for you!

3. Real-Time Service For Prospects As They Apply: Human interaction allows for real-time discussions and feedback, providing valuable assistance and guidance to those applicants who need a bit more assistance when downloading original documents and uploading them to the system.

4. Building Trust and Confidence: Knowing there's live assistance available instills confidence in the reliability of the fraud technology platform. Businesses feel reassured knowing that in critical situations, there's a responsive support team to rely on, fostering trust in the solution's capabilities. Docuverus has US based live support available 7 days a week just for this reason.

5. Adapting to Evolving Threats and Minimizing False Positives: Fraudsters continually evolve their tactics and payroll providers continually upgrade their platforms. The Docuverus Forensics Team ensures that the income verification fraud technology platform can swiftly adapt to these changes. Regular updates, recommendations, and best practices from support and forensics teams are invaluable in staying ahead of emerging threats.

6. Feedback Loop for Continuous Improvement: Direct interactions between customers and support teams create a feedback loop. Insights garnered from user experiences can contribute to the enhancement and refinement of the fraud technology platform, leading to continuous improvements in its effectiveness. As an example, Docuverus is getting ready to launch its new enhanced platform. The additional functionality that was built directly addresses the suggestions we have received from applicants and management companies. 

While the technological prowess of a fraud prevention platform is crucial today in multifamily, the availability of live customer service is one of the most important elements in ensuring its efficient utilization and ongoing success. Property management companies should prioritize evaluating the quality and responsiveness of customer support services when selecting a fraud technology solution. The synergy between cutting-edge technology and human expertise is what strengthens a company's defense against fraudulent activities, safeguarding its operations and fostering long-term trust with customers.